Tag Archives: Sauber

Formula One: Sauber Honda Partnership CONFIRMED

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Earlier this morning, the Sauber F1 team confirmed a new partnership with Honda set to commence from 2018.  This Swiss-Japanese partnership will involve extensive strategic and technological realignment and creates a news basis for the team moving forward. Following the change in ownership of the Swiss based team, switching to Honda Power for 2018 demonstrates the team’s desire to return to the front through exploring all opportunities available to them.

Speaking on the new partnership Monisha Kaltenborn, CEO and Team Principal commented

“It is a great honor for the Sauber F1 Team to be able to work together with Honda in the coming seasons. Our realignment is not just visible through the new ownership but also now with our new technological partnership with Honda. We have set another milestone with this new engine era, which we await with huge excitement and of course we are looking for new opportunities. We very much look forward to our partnership with Honda, which sets the course for a successful future – from a strategic as well as from a technological perspective. We thank Honda for making this great partnership happen.”

Katsuhide Moriyama, Chief Officer, Brand and Communication Operations, Honda Motor Co., Ltd:

“In addition to the partnership with McLaren which began in 2015, Honda will begin supplying power units to Sauber as a customer team starting from next year. This will be a new challenge in Honda’s F1 activities. In order to leverage the benefits of supplying to two teams to the maximum extent, we will strengthen the systems and capabilities of both of our two development operations, namely HRD Sakura and the operation in Milton Keynes. We will continue our challenges so that our fans will enjoy seeing a Honda with dominant strength as soon as possible.”

Further details around the new partnership will be made available in due course.

Follow this link to check out the 2017 Sauber F1 Team Merchandise Collection from Errea Sport.

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Formula One: Giovinazzi impresses on his F1 debut

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Antonio Giovinazzi became the first Italian since Jarno Trulli to compete in a Formula Once race this weekend, standing in for Pascal Wehrlein for the Sauber F1 Team in Melbourne. The Scuderia Ferrari development and reserve driver was called up to the team with less than 12 hours notice following concerns being raised around Wehrlein’s ability to complete a race distance due to an injury sustained in the off season impacting his training schedule.

Having completed 2 days of pre-season testing for the team, Antonio Giovinazzi, found himself able to push team mate Marcus Ericsson throughout the race weekend, qualifying just on place behind him on the grid. In the race Giovinazzi bought his Sauber C36 home to finish 12th overall, whilst out of the points, team members and those outside the team were keen to praise his performance:

“A very impressive performance from Antonio during his first Formula One race. He showed his potential as well as what the car is capable of. The lap times were quite satisfying”

Monisha Kaltenborn, Team Principal

Ferrari President Sergio Marchionne, in his celebration of his Scuderia’s return to the top step added a note of recognition to Giovinazzi:

“Congratulations to Antonio for his debut in Formula One”

Commenting on his own performance Giovinazzi added:

“It was a good race, and I am happy with my performance today. My objective was to gain more experience and collect mileage in the car. I will sit together with my engineers to analyze areas where I can improve. I want to thank the Sauber F1 Team and Scuderia Ferrari again for this opportunity. It was an amazing race weekend for me.”

See below to hear from the driver himself in this video uploaded by the team following the race:

New Italian team partner Errea Sport were delighted to see an Italian driver behind the wheel of the Sauber C36- Ferrari, to see a preview of the 2017 team merchandise see below:

The Sauber F1 team expect Pascal Wehrlein to be fully prepared to return to full race duties for the Chinese Grand Prix in 2 weeks time.

Formula One: Erreà Sport joins Sauber

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Italian Clothing brand Erreà Sport continue to expand their position in Motorsport in announcing a new partnership in Formula One with the Sauber F1 Team. This multi-year partnership will see Erreà Sport supply the team with all race and travel wear alongside developing a unique range of merchandise for fans of the Swiss team.

Erreà branding will be present on all teamwear clothing as well as the car covers for the Sauber C36-Ferrari set to be revealed later this month. Erreà branding will also feature on the drivers headrest of the 2017 contender and within the team environment.

Speaking on the new partnership Monisha Kaltenborn, Team Principal commented:
“We are very pleased to welcome Erreà on board as an Official Partner to the Sauber F1 Team. A successful family business, Erreà maintains its position as an important player in the competitive sporting goods industry. State-of-the-art manufacturing techniques are the key for success – not only in the sporting goods industry, but also in Formula One. Erreà and Sauber have valuable attributes in common: the ambition to strive for innovation, quality and perfection combine the values that both brands live by every day. We are looking forward to a successful partnership in the future.”

Angelo Gandolfi, President, Erreà Sport Added:
“In Sauber F1 Team, we see a like-minded, ambitious team. We look forward to bringing our experience in the development of unique merchandise and original teamwear design from other sports such as football, volleyball, basketball and rugby to the team. We are tremendously excited to be working with the team as they set out to return to former successes. We are proud to have been selected as a partner to join them on this journey. 2017 will see Formula One race cars look radically different to anything seen in recent years. We look forward to the launch of the Sauber C36-Ferrari and the Erreà brand taking position on what promises to be a dynamic new livery for our Swiss partners. The Sauber F1 Team represents a level of professionalism we have experienced only at the very pinnacle of other sports in which we work. We look forward to launching our first range of merchandise to fans of the team and fans of the sport in the coming weeks.”

For more information on Erreà Sport follow this link

Formula One: Bem-vindo a casa Felipe!

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In what may be one of the shortest retirements in recent Formula One history, Williams Martini Racing have confirmed the Felipe Massa will return to the Grove based team for the 2017 season.

Following earlier confirmation that Pascal Wehrlien will join the Sauber F1 Team for 2017, Valterri Bottas’ path to join Lewis Hamilton at Mercedes AMG Petronas is now clear freeing up the seat alongside Lance Stroll at Williams for Felipe Massa in 2017.

Speaking about the announcement Felipe Massa said; “Firstly, I am very happy to have an opportunity to return to Williams. I always intended to race somewhere in 2017, but Williams is a team close to my heart and I have respect for everything it is trying to achieve. Valtteri has a great opportunity, given the turn of events over the winter, and I wish him all the best at Mercedes.

“In turn, when I was offered the chance to help Williams with their 2017 Formula One campaign, it felt like the right thing to do. I certainly have not lost any of my enthusiasm for racing and I’m extremely motivated to be coming back to drive the FW40. The support from my fans over the last few weeks has been a huge boost and I’m grateful for that. I also look forward to working with Lance; I’ve known him for many years and seen his talent develop during that time, so I look forward to seeing what we can achieve together.”

Claire Williams, Deputy Team Principal, said; “I’m delighted that Felipe has agreed to come out of retirement to be a part of our 2017 campaign. With Valtteri having a unique opportunity to join the current Constructors’ Champions, we have been working hard to ensure that an agreement could be made with Mercedes to give Valtteri this fantastic opportunity.

“Valtteri has been part of the Williams family since 2010 and in that time has proved a huge talent, securing nine podium finishes. I would like to take this opportunity to thank him on behalf of the whole team, and wish him a successful season as he joins Mercedes.

“Felipe has always been a much-loved member of the Williams family, and having the opportunity to work with him again is something we all look forward to. He was always going to race somewhere in 2017, as he has not lost that competitive spirit, and it was important that we had a strong replacement in order for us to let Valtteri go. Felipe re-joining us provides stability, experience and talent to help lead us forward. He is a great asset for us.”

With the 2017 F1 regulations changes set to be the most significant in decades, Williams have been keen to ensure an experienced driver lines up alongside F1 Rookie Lance Stroll.

It is understood Felipe walked away from opportunities within Formula E in order to return to Formula One. Felipe has returned to the team with a single season agreement.

Formula One: The Final Seats

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As the  F1 world rapidly heads towards the winter break. The sport finds its self in a highly unusual position of having for seats still to be confirmed on the 2017 grid.

Whilst it is not out of the ordinary for seats at the lower end of the field to still be open at this point on in the year, for a seat to be open with the championship winning team is almost unimaginable. Nico Rosberg’s shock retirement from the sport has effectively stalled the driver market with no driver or team wanting to make a commitment before Mercedes conclude a deal with whoever their new driver will be.

At the time of writing favourites for the drive alongside Lewis Hamilton with the Silver Arrows in 2017 are; Valtteri Bottas, Pascal Wehrlein, and my own favourite Sergio Perez. Which ever driver is awarded the drive will have a knock on effect for the teams they are currently or likely to be driving for.

Should Mercedes manage to agree terms with Williams and they release Bottas, the team will be left with serious lack of experience in their driver line up as they head towards one of the most technically challenging regulation changes in two decades., As such working with Pascal Wehrlein who has only taken part in 21 races in unlikely to be their first choice.  More likely would be development driver Paul Di Resta taking the role or recently retired Felipe Massa or Jenson Button making an unexpected return.

In the scenario in which Mercedes take the brave move of putting Pascal Wehrlein in the second seat of the W08, Manor Racing will be left with two seats to fill. The team are likely to be secure drivers with funding, which could lead to a return of a funded Rio Haryanto to the grid. Anther option could be Felipe Nasr should, a driver Bernie Ecclestone has commented he is keen to keep on the grid to assure Brazilian interest in the Championship. Manor Racing development driver Jordan King is likely to find a role within the team. Dependant on the budget he brings this could be in the role of reserve or second driver.

Moving to Sauber, with Marcus Ericsson confirmed the rejuvenated Swiss team have one seat still to fill. 2017 will be a season of rebuilding for the team, as such their focus will be on ensuring consistency and strong feedback. In an ideal world I can imagine the team would like to work with a driver already familiar with the world of F1. Critics may dismiss this option but I would not rule out Pastor Maldonado finding a new home in Hinwil. Should the team head down the rookie route GP2 vice champion Antonio Giovinazzi would be a bold move and one demonstrating the team’s commitment to the future.

Sergio Perez moving to Mercedes would cause Sahara Force India a great deal of pain. Of course Mercedes would compensate the team, but over the past 3 seasons Force India have focused the majority of their business development efforts around building a profile in Mexico. To loose Perez would be a major blow. As such I can see them looking to replace one Mexican for another and signing Esteban Gutiérrez to the team.

One thing is for sure, the F1 silly season is far from over and it still has a few surprises in store!

Formula One: Sauber retain Marcus Ericsson for 2017

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The Sauber F1 team have confirmed Marcus Ericsson will remain with the Swiss team for a third season.

Commenting on the extension Marcus commented:

“It is great news that I will be racing for another year for the Sauber F1 Team. I have spent two years with Sauber now, and I really feel at home. A big thanks to everyone within the team for trusting in me again. From a personal point of view, I have developed a lot as a driver during my time at Sauber. We have had ups and downs, but we always stick together and work as hard as we can. Since the new ownership, there has been a positive push in the team, so it will also be exciting to go into this new era. Many motorsport experts are becoming part of Sauber, which is a good sign for the future. For 2017 my aim is to build on my performance from the second half of this season, and to continue working hard with the team. I cannot wait for the 2017 season, so that we can make our way up to the midfield with the objective to score points on a regular basis.”

Team Principle Monisha Kaltenborn added:

“We are very pleased to announce that Marcus will remain our race driver for the Sauber F1 Team in 2017. During the current season Marcus has again showed he is willing to go that extra mile in order to make progress. He went through very difficult times with us, but managed those very well. In the last two years, he has made significant steps in regards to his personal development, proving his skills on as well as off track, especially when circumstances are not easy. He is not only a good driver, but also an important team player who understands how to work with the team and how to motivate everyone with his positive attitude. Formula One goes into a new era in 2017, and I am confident that we can count on Marcus to bring the team back into the competition.”

With 2017 regulations set to have a dramatic impact on vehicle performance characteristics, teams seek to achieve continuity wherever possible in order to optimise feedback. Marcus maintaining his position in the team will support Sauber in seeking to achieve this.

The team have confirmed their second driver will be announced in due course.

 

 

Formula One: MODO joins The Sauber F1 Team

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With the financial stability of the Sauber F1 Team assured, the team have been able refocus energies into partnership and sponsorship development. The first of these partnerships take the form MODO, joining the team as a Premium Partner. MODO is an eyewear company founded in New York, and driven by a passion for innovation and technology.

MODO adopts the latest manufacturing technology and newest materials in its products’ designs, and its emphasis on quality and functionality produces ground breaking results. MODO’s Paper-Thin Titanium collection is some of the lightest and strongest eyewear in the world. At 6.8 grams, Paper-Thin Titanium sunglasses are fitted with high-performance polycarbonate lenses using High Chromatic Definition (HCD) technology to merge form and function.

The partnership with MODO will kick off during the upcoming Italian Grand Prix in Monza and is for the remainder of the 2016 Formula One season. The MODO branding will appear on the mirrors of the Sauber C35-Ferraris. Furthermore, the entire team will also be equipped with sunglasses to represent the MODO products in style.

Monisha Kaltenborn, Team Principal of the Sauber F1 Team:
“We are delighted about our new partnership with MODO – a lifestyle brand that has chosen with Formula One and us the perfect platform to represent its brand and products. Technological innovation, detailed precision, and the push for excellence are values the Sauber F1 Team stands for. MODO’s Paper-Thin Titanium collection proves these attributes at the highest level of quality – the lightest and strongest eyewear matching the carbon material Formula One cars are built with. We are pleased to welcome MODO on board, and we look forward to a successful and fruitful partnership in a promising future.”

Alessandro Lanaro, Founder and CEO of MODO:
“MODO is very pleased to start a collaboration with the Sauber F1 Team by becoming a Premium Partner. Our common interests in technology, innovation, and using new materials to create the highest performance make us ideal partners. The Formula One environment is the perfect theater to showcase our brand and products. We are also excited to further develop our partnership by researching new technologies with the Sauber Engineering Division that can be applied to eyewear. We are looking forward to our official debut at the Italian GP in the legendary Monza circuit.”

Check out the MODO homepage for more on the partnership and to visit the online store here