Category Archives: Red Bull Racing

Formula One: Three Car Teams and Budget Caps

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Formula One 2018 is delivering everything and anything a fan of the sport could imagine. From the #FightForFive, to a Hollywood worthy #SillySeason, to midseason team takeovers, new logos, fonts, and of course the epic theme music from Brian Tyler. Yet bubbling just below the surface political games, regulation frustration, and the adage of money talks, continue to put into question how the sport will evolve in the near future.

Two such pressing topics to explore are the number of seats on the grid heading into 2019, and the evaluation of budget caps with the objective of equalising performance. On the face of it there is no simple solution to either issue. On the topic of budget caps, figures in the region of €200-€250M per season with a soft launch in 2019 followed by a regulated implementation from 2020 onwards have been touted by Ross Brawn and fellow F1 management.  Top flight teams have baulked at the prospect of cutting annual expenditure in half and categorically stated that without significant job cuts the target is not achievable. More efficient teams see the cut as insufficient as the spending to the budget cap would still represent more than double their existing spending capability.

That being said, there is a general acceptance Budget Caps are coming and that they will be good for motorsport in general. Top teams are taking steps to prepare for this more regulated future, as referenced on this site a number of months ago. Taking this preparation one step further, could a budget cap combined with a third car allowance be a solution?

Major costs associated with operating a manufacturer supported Formula One team take the form of fixed costs, these include factors such as facilities & employees. The manufacturing of additional race cars would not have a significant impact on the team’s operating budget. In fact, in many cases, top teams will have 3-4 fully operational race prepared cars before the start of a new F1 season. If top teams committed to operating a third car with no increase in the overall operating budget of the team in essence redirecting development budget to operating a third car, therefore reducing the performance gap to the midfield, F1 could solve the pressing issue of a too many high quality drivers and not enough seats and address the B Class championship regularly referenced when drivers in midfield teams discuss the sport.

In order to reduce the prospect of a single team dominating podium proceedings, restrictions, such as the number of races completed, or championship points scored, could be put in place regarding the experience of a team’s third driver. In addition, a team’s third car could be operated from a separate garage space with an alternative livery to ensure a vibrant look to the grid.

Formula One could mandate the that the top 4 teams in the WCC could be eligible to run a third car with the option to sell this provision should they deem the opportunity not relevant to their operating model. i.e. Should Haas or Racing Point finish 4th in the WCC they could sell their 3rd car allocation to McLaren. Or should Red Bull Racing see their existing model with Toro Rosso to better suit the way in which they go racing they could sell the space to another team.

If Formula One were to explore this route, Ferrari could continue to maintain it’s line up of Kimi Räikkonen & Sebastian Vettel, with Charles Leclerc taking the third car. Mercedes could bring George Russell into the team, Red Bull Racing could not offer Fernando Alonso a seat again, and Renault could bring Esteban Ocon on board alongside Ricciardo and Hulkenberg.

Timed with a budget cap which should limit in-season development for teams running third drivers, the performance gap to the two car teams could be minimised bringing the entire field closer together and sustaining the credibility of young driver development programmes.

Toto Wolff has intimidated Formula One should seriously explore regulations around three car teams, with Liberty becoming the promoter of Formula 2 and the soon to be reborn Formula 3, three car teams may be required to ensure participation remains relevant to the next generation of drivers.

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Formula One: Should Red Bull Racing rest Ricciardo?

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With Daniel Ricciardo having announced his decision to leave the Red Bull Racing family at the end of this season, rumours surrounding the security of position with the team for the remainder of the season have started to gather momentum.

Adding fuel to fire, Red Bull junior team, Scuderia Toro Rosso, yesterday posted images of Red Bull development driver Sébastien Buemi completing a seat fitting with the team, leading many to suggest he may take the place of Pierre Gasly in the coming races. With Red Bull Racing having confirmed Gasly will replace Ricciardo in 2019, there would be a clear logic to promoting him now to maximise his time within a new team environment.

Red Bull Racing have all but secured third position in the World Constructors Championship with an advantage of more than 160 points over their nearest rival Renault. In fact, with the FIA applying 2019 entry fees based on points scored in 2018, the team from a financial perspective would do well to reduce the number of points scored between now and the end of the season.

Since Daniel Ricciardo’s contract with Red Bull stems from his time as a Red Bull junior, there is likely to be a certain level of flexibility within the agreement to change his status to development driver. Moving him to Toro Rosso would be less than palatable for Honda as he would gain knowledge of their power unit before moving to the works Renault team in 2019. As such bringing Buemi back into the STR fold for the remainder of 2018 and possibly beyond makes strategic sense.

Taking the logic of Red Bull Racing having nothing more to gain in 2018 in terms of constructor’s championship position and subsequent prize funds, a yet more bold move from the Red Bull Empire would be to move Max Verstappen over to Toro Rosso for the remainder of the season.

In so doing Verstappen would have the opportunity to familiarise himself with Honda power ahead of 2019, and as Red Bull’s leading driver best equip the team in their challenge constructors battle with Racing Point Force India (who in only 2 races have amassed a points tally greater than Toro Rosso has over the entire season)

Alongside the talk of resting Ricciardo, and bringing back Buemi, another increasingly likely piece of the Red Bull 2019 jigsaw is Daniil Kyvat. After a year spent with the Scuderia in a development driver capacity, Red Bull look likely to welcome the Russian back into the fold with open arms.  From Honda’s perspective, the sooner he returns with any knowledge of Ferrari’s trick power unit, the sooner they can interrogate him for their 2019 plans.

The Singapore Grand Prix on paper represents Red Bull Racing’s last opportunity to win a race in 2018. The sporting side of Red Bull will likely leave the line-up unchanged until after this race. The business & strategic planning side should then kick in and make the following changes for the remainder of the season:

Red Bull Racing –

Pierre Gasly

Sébastien Buemi

Scuderia Toro Rosso –

Max Verstappen

Daniil Kyvat

From a personal perspective, I am a huge fan of Ricciardo and what he brings to Formula One, but Red Bull have little to gain from keeping him in his seat for the remainder of this season. There is an opportunity to take a competitive advantage with the suggested driver changes. A team looking to challenge for championships in the next 24 months must take every opportunity presented to them.

Be Bold Red Bull! Be Bold!

Formula One: CONFIRMED – Ricciardo leave to Red Bull Racing at the end of 2018

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BAKU, AZERBAIJAN – APRIL 29: Daniel Ricciardo of Australia and Red Bull Racing prepares for the race in the garage before the Azerbaijan Formula One Grand Prix at Baku City Circuit on April 29, 2018 in Baku, Azerbaijan. (Photo by Mark Thompson/Getty Images)

As predicted on this site earlier this year, Aston Martin Red Bull Racing have confirmed Daniel Ricciardo will leave the team at the end of this season.

Commenting on Daniel’s decision, Aston Martin Red Bull Racing Team Principal Christian Horner said: “We fully respect Daniel’s decision to leave Aston Martin Red Bull Racing and we wish him all the best in his future. We would like to thank him for his dedication and the role he has played since joining the Team in 2014, the highlights, of course, being the seven wins and the 29 podiums he has achieved so far with us.
“We will now continue to evaluate the numerous options available to us before deciding on which driver partners Max Verstappen for the 2019 season. In the meantime, there are still nine races left in 2018 and we are fully focused on maximising every opportunity for Max and Daniel for the remainder of the season.”
At this time no official announcement has been made about Riccardo’s plans for 2018.
More to follow… #SillySeason just got crazy!

Formula One: Ricciardo to Renault?

 

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Daniel Ricciardo: Time to remove the Red Bull Racing race suit for good?

 

As the 2018 FIA Formula One World Championship heads to Barcelona, silly season is kicking into high gear. At present, when looking towards the 2019 season, the state of play for the likely top four finishers in the Constructors Championship this season is as follows: 

Mercedes: both drivers out of contract

Ferrari: One seat open

Red Bull Racing: One seat open

Renault: both seats open

Being only four races into the 2018 season it may seem a little premature to be talking about 2019, but the events of Baku are likely to play a pivotal role in the decision-making process across the market.

With 99% certainty, it can be expected Lewis Hamilton will or has already renewed his commitment to Mercedes for 2019 and beyond in what will likely be his final contract as a driver in Formula One.  Leaving a single seat with the Silver Arrows. Whilst many have questioned his outright ability to take the fight to his competitors, Bottas has proved to be a reliable second driver for the team. Lewis’ response towards his teammate after being gifted his first win of the year, illustrates a team working in cohesion. Management would have to think long and hard about what they were trying to achieve in looking to replace Bottas. I expect he will be retained for a third season unless Ocon finds himself without a seat at Force India.

Over at the Scuderia, Kimi has been in his final season since he rejoined the team in 2014. Whilst never stella, he again creates an environment in which his teammate can thrive. Arguably he weakens Ferrari’s ability to challenge for the constructor’s championship, but I personally believe he will either be renewed on another single year agreement, or make way for Charles le Clerc, who finally started to prove his strengths with a fantastic performance in Baku. I do not believe Ferrari are considering Ricciardo as a possible partner for to Vettel.

Then to the curious case of Red Bull Racing. In Baku, Max Verstappen and Daniel Ricciardo broke the golden rule of motorsport and took each other out. The incident was a long time coming, after a race in which multiple passes between the two had already resulted in contact, the drivers compromised their own strategies and slowed each other down. With the team standing by their philosophy to “let them race”.  In the short term, I don’t believe this will destroy team harmony, but it went some way to sowing the seed in Riccardo’s mind that a team not willing to favour one driver over the other may not be the team in which he achieves his ambition of securing a world championship. This coupled with the widely expected announcement that Red Bull Racing will switch to Honda power for 2019, which whilst much more competitive with Toro Rosso than it ever was with McLaren may not quite be at the level to compete for championships.

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Renault F1 Team  successfully challenging Aston Martin Red Bull Racing for position during the 2018 Azerbaijan GP

Then to Renault, a team whose 3-year plan to reinvigorate the Enstone facility and rebuild a once championship contending team, is now starting to come to fruition. From 2019 onwards Renault should expect to be challenging for outright wins and comfortably challenge the likes of Mercedes and Ferrari. In Hulkenberg and Sainz the team have a formidable but unthreatening lineup. As the team look to challenge for wins, they need a superstar driver. Could Ricciardo become Renault’s next superstar? As a works team, they are in a position to offer the salary driver of Ricciardo’s calibre should command, and they can offer something no other team can, the ability to shape the team around him. Some will say it would be risky for Ricciardo to give up a race-winning seat for a team which hasn’t won a race in over a decade, but the same could be said for Lewis Hamilton when he walked away from McLaren. Renault presents opportunities Red Bull Racing simply can’t offer.

Should the top four teams be covered by four manufacturers, it would be fantastic to see the top four drivers of the current era; Hamilton, Vettel, Verstappen, and Ricciardo behind the wheel of different cars each with their own strengths and weaknesses.

Daniel Ricciardo racing for the Renault Sport F1 Team for 2019 is my prediction for the big shift this silly season. Sainz may well return to Red Bull fold as a result, but I personally believe he will remain with Renault with Hulkenberg heading to life after F1 and Gasly moving into the Red Bull Racing team.

Image Source: Red Bull Media Pool

 

Formula One: Ricciardo Uncovered

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In the aftermath of the 2018 Azerbaijan Grand Prix, which saw Aston Martin Red Bull Racing teammates Daniel Ricciardo and Max Verstappen collide after a race long battle for position, many questions have been raised as to how the team should respond and what happens next. When contemplating the options moving forward, opinions and viewpoints aren’t always based on a fair representation of a situation or the individuals involved.

Opinions and judgements from fans and in many cases the media as to the temperament and character of a driver are more often than not based on 2-3 minute sound bites from drivers over a race weekend. It is easy to build a false impression of a driver and their perspective on issues.

Over the past 12-24 months, long-form interviews in the form of independent podcasts have grown significantly in popularity, offering a platform for individuals to offer a greater level of insight into their personalities and what makes them tick. Earlier this year Natalie Pinkham launched her own series of podcasts “In the Pink” with Daniel Ricciardo being one of the first guests.

Recorded ahead of the 2018 season, the interview covers everything from his upbringing in Perth, his almost entirely trouble free, save for a small incident with superglue, school life, to his taste in music, and self-belief. When fans seek to understand the man behind the smile, and what may or may not be going through his head following the incident in Baku, they would do well to listen to this podcast.

It would be great to see other drivers follow Ricciardo’s lead and sit down for an hour or so to record an hour ‘in the Pink”!

To download Daniel Ricciardo’s’ interview with Natalie Pinkham or subscribe to ‘In the Pink’ on the Acast network follow this link.

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Formula One: Preparing for the budget cap

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The Liberty Media vision for the future of Formula One Teams is clear. The owners expect 12 commercially viable, profitable, franchises all capable of challenging for race victories. In his role as Managing Director of Motorsports, Ross Brawn, has been mandated with the task of delivering a strategy to ensure this vision is achieved.

12 commercially viable & profitable teams, on paper, sounds fantastic. With the variable of available finances removed, the resourceful nature of F1 teams will truly be put to the test. Outwardly it seems as though there is widespread support from the teams for such a move. Afterall, what business wants to spend more money? With representatives from leading teams including Red Bull Racing emploring Liberty Media to ‘ Save F1 Teams from themselves’ the route to implementing a budget cap should, in theory, be straightforward.

However, As with any commercial decision in Formula One nothing is straightforward. The first major hurdle to overcome is the existing structure around payments and the legacy of disparity. In 2017 Joe Saward explained the complexities around the current structure in this article. The existing structure rewards success and longevity, a something which is not overly inviting to a new team, nor geared towards a midfield team ever being in a position to surprise. In an estimated payment fund of $900M per season, the top 3 teams receive approximately 60% of the revenue, leaving the remaining, currently 7, teams to compete for 40% ($360M) between them. It is estimated that the smallest operational budget in F1 today is in the region of $100M, with only $50M coming from the championship, teams have a significant shortfall to cover.

A more appropriate payment structure would be equal distribution amongst all teams, with a proportional bonus for constructors championship position, similar to that seen in the Premier league as detailed here.  Unfortunately, in order to reach this point, the largest teams, with operational budgets believed to be in excess of $400M per season must agree to a cut in support from the system under which their team structure has been developed. What business would agree to lose as much as 50% of its funding without a clear view of how it will cut costs or increase revenue through other ventures.

Convincing; Red Bull Racing, Scuderia Ferrari, and Mercedes Grand Prix to agree to this change will be one of the key tasks ahead of Ross Brawn through 2018 and 2019 if a new system is to be introduced under the new commercial vision for the sport in 2020.

The task is far from simple, the infrastructure of the top teams has been built around a mindset of a limitless budget. If a budget cap of $150m per season were to be introduced in 2020 with no consultation from the teams, it would be almost impossible for the top teams to comply. From a personnel headcount perspective alone a team such a Mercedes Grand Prix, with in excess of 1400 employees, if an average salary of $50,000 is applied, the team commit 46% of its budget to salaries before considering building a car. Without modifying the current team structure, introducing a budget cap within the next 3 seasons, unless Liberty Media expect teams to make more than 50% of their workforce redundant, is not feasible.

On a more positive note, there are indications that the top teams in question are preparing for the change. A budget cap in Formula One will not mean that the likes of operating entity such as Mercedes Grand Prix or Red Bull Racing will be limited to an expenditure of $150M per season, rather their allocation of resources to F1 will see this limit applied.

As a result, it is highly likely that diversification will be a key element to the future of F1 Teams. Over the past decade, McLaren and Williams have established an industry-leading position in the application of engineering solutions developed to improve performance in motorsport being incorporated into manufacturing processes and commercial entities.  For these teams, this third-party business will likely continue to grow. it is, however,  unlikely Ferrari or Red Bull Racing will view this as an appropriate use of resources or brand credibility.

Instead, expect the very top teams to move towards expanding their foothold in other forms of motorsport.

  • Mercedes Grand Prix has already made steps in this direction with the announcement of a commitment to Formula E team from season 6 of the championship. This alongside the development of the Mercedes Project One, which to many is a clear indication of Mercedes ambitions to return to Endurance Racing. A return which with LMP1 regulations under review and the prospect of the reinvigoration of the FIA Global Engine strategy, Mercedes are well positioned to find success.

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Credit to Sean Bull Design for the concept Mercedes Formula E livery 

  • Similarly, Red Bull Racing through their partnership with Aston Martin has acknowledged an interest in taking the Valkyrie racing, and under guidance from Ross Brawn will no doubt be seeking to bring the Toro Rosso team entirely in-house.

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  • McLaren has taken the decision to take control of their GT programme, and have already explored further engagements in championships including Indycar following the positive coverage generated through the one-off partnership with Andretti Autosport at the Indy 500 in 2017.

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  • Ferrari continually talks of a return to Endurance Racing, and could, similar to Red Bull Racing consider a strategy of an in-house B-team with which budget cap compliance could be achieved.

In conclusion, political posturing between the top teams in Formula One, Ross Brawn, and Liberty Media throughout the 2018-19 seasons will likely overshadow on-track performances. Fans of the sport should take any empty threats from top teams to walk away from the sport as just that. Empty threats. The financial implications of such a move make the option unviable. Instead, teams will double down on motorsport, getting involved with more championships, with the eventual winner being the fans.

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Formula One: Turning the Red Bull Racing Aston Martin story on its head

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Amongst the #ToroHondaRenaultMcLarenRosso hype during the Singapore Grand Prix weekend, news of around Aston Martin increasing its involvement in Formula One with Red Bull Racing has started to solidify. Andy Palmer, Aston Martin CEO, when quizzed on the grid by Sky Sports F1’s Martin Brundle confirmed the business is keeping a watching brief on 2021 engine regulations, which should they fall favourably towards independent manufacturers, could lead to increased involvement of the brand. Should this be the case Palmer confirmed Aston Martin may seek to preemptt the regulation change by enhancing their visibility with Red Bull Racing possibly from as early as 2018.

This news comes at a time in which the media are speculating Red Bull’s long-term interest in Formula One may be dwindling, which has lead some observers to suggest a change of ownership of Red Bull Racing under the guise of Aston Martin. Whilst this is entirely possible, there are, in my opinion, a few to many creative leaps being taken for this outcome to be viable.

Firstly, lets address Red Bull or more specifically Dietrich Mateschitz’s diminished interest in Formula One. Red Bull entered F1 to sell a product, this objective is the same today as it was 30 years ago. In 2016 the Red Bull achieved more than $1,000M in media coverage from through Formula One. This far exceeds any investment the brand makes into the sport. With budget caps on the horizon, the business rationale for a marketing focused business to be involved with F1 will only increase. Should a $150M budget cap be achieved, Red Bull Racing can be assured of achieving this investment through existing sponsors, and prize funds. Red Bull stand to benefit from $1000M in free advertising.

2017 saw Aston Martin return to profit for the first time in over a decade. The business has stated ambitions around going public in the coming 5 years and are focused on expanding their automotive range to increase revenues. At this time, and in the mid term they are not a business capable of sustaining any form of Formula One engine development plan. Aston Martin Racing is a completely separate business to the Aston Martin which sponsors Red Bull Racing.

Returning to Dietrich Mateschitz. A serial entrepreneurr and self made billionaire. In recent years, he has seen the likes of McLaren diversify into the production of cars, and Williams create successful businesses in the application of their technology within a commercial environment. He is aware that the technical capability of the Red Bull Racing group is under utilised, something which will only increase under a F1 budget cap.  Projects such as Newey’s America’s Cup Project and the Aston Martin Valkyrie Hypercar project show an evaluation of ways in which the team can direct resources to other projects. Could this lead to an alternative direction for Red Bull Racing?

Rather than Aston Martin becoming title sponsor of Red Bull Racing, with a view to producing a power unit under the 2021 regulations. Could Red Bull be considering buying Aston Martin, supporting them in the acceleration of their automotive expansion plans, facilitating F1 power unit development, through their partnership with AVL, and using the proven brand power of Formula One allow Dietrich Mateschitz to evolve Aston Martin into a genuine competitor to the entire Ferrari Group.

Dietrich Mateschitz acquiring Aston Martin and reshaping his position in Formula One towards a Red Bull owned Aston Martin F1 Team, from a business perspective appears entirely more feasible than a company reporting $16M profit, having committed $550M to new road cars, suddenly investing $20M per annum in title sponsorship then paying to develop  an F1 engine.

All that being said, Red Bull, through offering half stories and snippets of information continue to dominate F1 news despite being unable to challenge for a world championship. The business continues to offer a master class in media manipulation. As in 2014, when F1 news was dominated by stories of Red Bull looking set to quit Formula One, Red Bull have an ability to create their own news to ensure they dominate the F1 headlines between the races.

Finally, despite quotes to the contrary, Red Bull Racing are very well aware that the best chance they have of securing a return to a championship challenging position is with a fully funded manufacturer. Talk of Aston Martin, in my opinion, is nothing more than a negotiating tactic around the terms under which the Volkswagen Group will enter Formula One.

Credit to Sean Bull for the fantastic livery creation supporting this article. 

Formula One: McLaren set to badge Renault Power Unit – McLaren

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As the F1 world awaits confirmation of the widely expected split between McLaren and Honda, attention has turned to the team name and branding for the 2018 season and beyond. It is fairly certain McLaren will switch to Renault power unit supply for next season in a deal which will see the Woking based team become a customer team for the remainder of the current iteration of Formula One Power Unit regulations.

Through social media, Fans and F1 pundits have been speculating on the likely name under which the McLaren Renault partnership will operate, with the overriding sentiment being that legacy of the respective brands not quite sitting well together. With almost every brand within the Renault-Nissan Alliance being touted as a possible fit for the partnership, from McLaren Infiniti, to McLaren Alpine, McLaren Nismo, and my personal favourite McLaren Dacia, the most logical naming convention appears to have been forgotten.

Zak Brown, Executive Director McLaren Technology Group, has been quoted as suggesting the team will consider producing Power Units under the McLaren brand under the new technical regulations, should costs not prove prohibitive. With this in mind it should be expected that the Renault agreement for 2018 will be delivered under a white label agreement, as already in place with Red Bull Racing who included naming rights to their Renault Power Unit in their partnership which LVMH, which sees the Power Unit branded Tag Heuer.

McLaren as an automotive entity in its own right will likely brand the white label Renault Power Unit as McLaren. Suggesting to the casual F1 follower or fan that the team is already producing its own power unit. Such a move will serve to further enhance the credibility of the McLaren Automotive Group and remove confusion around relationships between the road going cars and track based power unit partnerships.

After three of the worst seasons in the team’s history, it is highly unlikely McLaren will be in a position to sign a title sponsor for the 2018 season, the team must rebuild its reputation with brands and partners. As such when the 2018 team listing is announced expect McLaren to be listed simply as McLaren with no reference to any power unit supplier.

Should, for what ever reason, the Renault Power Unit fail to elevate McLaren from its current plight expect to hear some awkward interviews in which an unbranded power unit is held accountable for challenges facing the team.

Formula E: Why Audi don’t need Formula One

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Following on from yesterday’s post suggesting that after their success in the World Endurance Championship, Porsche may be considering a future in Formula One, Livery designer extraordinaire & MsportXtra partner Sean Bull went on to post livery concepts around a Future for Audi in F1 again partnering with Red Bull Racing.

Whilst I’m a huge fan of the livery concept. To me, Audi’s future in motorsport sits within Formula E. Earlier this month Audi became the first German Automotive manufacturer to officially commit to the championship, taking over the Abt team license.

As an automotive manufacturer, Audi has recognised the trend towards Electric Vehicles and are embracing it. In motorsports, with Formula One, Audi would be forced into a battle of the budget in order to compete and to be seen as a success. With Formula E, they can engage with a younger audience demographic within a cost controlled environment, in a sport supported by governments and industry. They have an opportunity to lead, not follow.

As Audi works driver Lucas Di Grassi tweeted last month, drivers might miss the 1000bhp LMP1 beasts of Le Mans but the future is Electric, and Audi have embraced their future.

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Formula One: Porsche Red Bull Racing? 2+2 = 5

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The eagle-eyed F1 Fan will have noticed a few interesting faces in and around the F1 paddock over the weekend of the Austrian Grand Prix. After attending a recent meeting to discuss the future of F1 Power Units a number of Porsche ambassadors made their presence known through the event. As a pundit for Channel 4’s F1 coverage, seeing Mark Webber in the paddock is not an unusual sight. Less usual though was his choice of attire, as pictured below Mark spent much of the weekend wearing Porsche team wear. Similarly, Mark’s former teammate and former Red Bull Junior driver Brendon Hartley attended the Grand Prix and he too wore Porsche team wear combined with a Red Bull cap for much of the weekend.

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Of course a logical explanation for this is that both drivers were taking part in demonstration runs through the race weekend, but a far more exciting ‘hollywood’ story is that fresh from having achieved their objectives in the World Endurance Championship securing 3 back to back victories at Le Mans, Porsche are seeking a new challenge. Given Webber’s recent history with Red Bull Racing, he, perhaps under the guise of his ambassador role with Porsche is in someway involved in discussions to bring the two parties together with a role for Brendon Hartley as a driver within the package.

I have stated previously that the relationship between ExxonMobil, BP, and Renault for me is not logical. Fuel and Lubricant solutions must be developed in conjunction with power unit development. It is not possible to define a one size fits all development roadmap for the Renault Power Unit. At some point in the near future, if not, at some point in the past. BP or ExxonMobil will identify a performance opportunity with the Renault power unit which does not favour the other supplier. At this point power unit development will split. Renault will produce one power unit format for the works team and a different solution for Red Bull Racing and Scuderia Toro Rosso. Who will fund this alternative solution, and at what point is a Renault Power Unit no longer a Renault Power Unit?

Could Porsche be considering redirecting budget from the World Endurance Championship, a figure believed to be in the region of $100M towards a power unit development plan in Formula One? Paying Renault to use their technology as a basis for involvement would minimise the risk of ‘doing a Honda’ ensuring reasonable performance from the word go.

One thing is for sure, Porsche are seeking a new challenge, drivers, unlike fans, don’t attend race meetings in team wear when they are not competing for the fun of it. Perhaps in this case 2+2 might just equal 5.

Thanks to Sean Bull for pulling together incredible concept artwork for a Red Bull Racing Porsche mash up.

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