Formula One: Additional Qualcomm branding for Mercedes in China

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Throughout the 2016 Chinese Grand Prix weekend, the front wing end plates of both Mercedes-Benz F1 W07 Hybrid Formula One cars will carry special branding to celebrate a shared passion for innovation between China and Official Team Partner Qualcomm.

The Chinese characters translate directly as “Enjoy the Future Now” – illustrating the ambition of both China and Qualcomm to bring the future forward faster as essential accelerators of progress, unlocking what’s next for the entire mobile tech industry.

To find our more about the Qualcomm Mercedes Partnership click here.

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